Communication and Media

you must know how to use Tableau and know how to collect data from social media using their API  What you need to do:  In this assignment, you will need to propose, and do some stages of, a digital media analytics project. You will set up a topic of your choice, identify sites of data collection, collect data from one of the sites, and discuss the interpretive implications of the dataset. There are six steps to doing this assignment.

based on the visualization I will provide you I need you to write a 1300 words report  the topic is Twitter data of ( Master Chef Australia 2020+2019) Introduction (~200 words) Briefly, tell the reader what the dataset is about, and what the analysis involves. Main Body (~1000 words) Start with the summative report of your findings from Tableau. What have you learned about the data using the various visualisations that you have created? You can screenshot or export some of the visualisations and include them in the text, so that the reader can easily follow your report. If your visualisation contains identifiable information, blur it out or redact it. Please avoid being too descriptive, and instead provide critical insights. Move to the second type of visualisation that you have created (Gephi or Leximancer). Explain what it can add to the findings from your Tableau analysis. Summarise the main findings you obtained from the visual investigation of the network or texts. You can screenshot or export the network graphs, and the settings you used to create them (e.g. algorithm, parameters, sizes, number of themes, etc.). Conclusion (~200 words) Briefly discuss the strengths, potentials, and limitations of the study. What are some other approaches that we can use to understand the data better? Where do you think this type of analysis can be used? Who might benefit from the sort of analyses that you have showcased?

For this Discussion board post, think about the idea of ??”publicity” and how it relates to our behavior in a social media context. You have two choices for this discussion board post. Option A: Your Client. How can you use the concept of “publicity” to work for your client? describe the idea of ??publicity as you understand it and pitch an idea for how you will might use it as part of your final proposal. This is a chance to get feedback on an idea from me & your classmates. Option B: Politics In what ways do you see the theory of publicity playing out this week in your own social media experience? What impact do you think publicity may have had on the outcome of the U.S. presidential election-or other recent political campaigns? As always, I do ask your responses to be grounded in the this weeks lesson materials and to highlight your brilliance!

Make 5 visualisation with Tableau+ one visualisation with Leximancer and write 1300 words report.  (data sets will be provided) about ( Master Chef Australia) Introduction (~200 words) Briefly, tell the reader what the dataset is about, and what the analysis involves.     Main Body (~1000 words) Start with the summative report of your findings from Tableau. What have you learned about the data using the various visualisations that you have created? You can screenshot or export some of the visualisations and include them in the text, so that the reader can easily follow your report. If your visualisation contains identifiable information, blur it out or redact it.   Please avoid being too descriptive, and instead provide critical insights.       Move to the second type of visualisation that you have created (Gephi or Leximancer). Explain what it can add to the findings from your Tableau analysis. Summarise the main findings you obtained from the visual investigation of the network or texts. You can screenshot or export the network graphs, and the settings you used to create them (e.g. algorithm, parameters, sizes, number of themes, etc.).   Conclusion (~200 words) Briefly discuss the strengths, potentials, and limitations of the study. What are some other approaches that we can use to understand the data better? Where do you think this type of analysis can be used? Who might benefit from the sort of analyses that you have showcased?

For this assignment, you will conduct your own observation of interpersonal communication and write an assessment of what you observed. You will pick a topic, pick a setting to conduct your observation, and conduct your observation. After taking diligent notes, using the material and outside sources you will assess your observations and write a 3-4 page paper. In the paper you need to apply a minimum of 2 concepts, theories, skills and attitudes learned in the course and demonstrate/analyze your argument and main points with appropriate examples/evidence.

Part I – Pose a research question Formulate a research question that can be answered using content analysis. – Note: Remember that content analysis is a research method that collects data from texts. Do not design a survey for this assignment.  Topic: What causes mental health issues in Children? Part II – Plan your research  Identify the texts you need to answer your research question. Then, consider these issues: What medium will provide you with these texts? How are these texts created and distributed? What information do you need from each text to answer your research question? And how will you collect that information from each text?  – Note: You do not need to obtain the actual medium or texts for this assignment, but you should demonstrate that they are available for study.  Part III – Write  Present your research program as a proposal. In essay form, explain the following items step-by-step:  first paragraph –       the topic you want to study and its significance middle paragraphs  –       your research questions –       the texts you need and the medium that carries them –       how you will choose texts (your sampling method) –       how you will keep notes (your analytical categories) final paragraph appendixes  –       the topic you want to study and its significance –       research question –       the texts you need and the medium that carries them –       how you will choose texts (your sampling method) –       how you will keep notes (your analytical categories) –       what do you expect to find? –       coding schedule (if needed) –       code book (if needed; limit to five most important items)  Ensure that every decision you make will help you to collect data that is relevant and trustworthy. Justify your decisions with reference to your topic, your research question, and your medium.  Part IV – Final  – References or Works Cited – appendixes (if needed to show coding schedule or code book items)

Read the article from Sundar Pichai and the literature from the Network Advertising Initiative,  https://www.networkadvertising.org/understanding-online-advertising/how-does-it-benefit-me/ https://www.nytimes.com/2019/05/07/opinion/google-sundar-pichai-privacy.html In one or two paragraphs, outline some of their arguments about why consumer data collection is beneficial to consumers. Do they address social criticisms of digital advertising? If so, how do they discuss these concerns?

As we have been learning in Lessons 9 and 10, strategic communications professionals must be able to create compelling content across a range of media channels for their clients. Professionals working at corporations, nonprofits, government organizations, and agencies blog extensively to promote their organizations and their brands. For this assignment, you will create a basic blog on a subject of your choice. Consider your professional interests, hobbies, and personal passions. On which subjects are you knowledgeable? What are you especially passionate about? Choose accordingly. Instructions Write your blog. Your blog must include: An effective headline written according to the Blog Headline Formula in Ch. 10. Content generated by anticipating audience questions, as demonstrated in Ch. 10. At least three hyperlinks to outside stories. At least one embedded video. At least one photograph. The photo may either be taken by you or located online. Be sure to include source lines and captions. Edit and polish your blog copy to make it as professional as possible. Be creative and have some fun with this assignment! Skill Assignment Requirements 500 to 1,000 words Web-site link with items described in the instructions

In this week’s reading, De Mooij referred to the American or Western communication model (illustrated on page 197 of your text) as “monologue.” I’m going to disagree with that, considering that feedback is expressly part of the model. But the model does give you some idea of how communications has been studied in the U.S.: we tend to study “speakers” more than “interactions.” One field of study in which interactions are widely studied, however, is in public relations. Can you think of a public relations campaign that you think works particularly well because the campaign creators really understood some element of culture?

  Your presentation should include 8 – 10 slides that summarise all the chapters(chp1-3) of your proposal. The symposium offers the listener an extended and in-depth treatment of a topic. ·       Your presentation slides should include an appropriate title, introduction and background of the study, research objectives and research questions or hypothesis, significance of the study, summary of the literature review, proposed methodology (including data collection and analysis). ·       The presentation should include at least TWELVE (12) different scholarly sources (most recent, within 5-7 years) in the process of preparing for the proposal. Slides should include in-text citations for all sources used. – pls include Audio visuals aids such as graphs,figures,visuals, audio or videos in the ppt.