i need full answers for these questions please
March 18th, 2023
Im working on a Marketing exercise and need support.
- What is the best global method of comparing countries when considering advertising effectiveness. Explain.
- Do you want your company to have a global brand or a local brand (think of the Nestle example)? Why?
- What country has the most complicated distribution system? What cultural factors influence their system?
- How does cultural grounding effect industrial and consumer adaptation? (graph presented in class) Provide examples.
- What items/categories of items are often prohibited/banned in international TV advertising? How do companies compensate?
- Define public relations in the context of international integrated marketing communications. Provide an example.
- How do tariffs impact international marketing? Provide an example.
- What is grey importing (also called parallel importing)? Provide an example.
- What is product extension and an advertising adaption in the context of the international market? Provide an example.
- Why is Diet Coke not popular in Latin America? How has coke overcame this issue?
- What impact does corruption have on international marketing? Provide an example.
- Refection (your personal insight): How does SRC impact the way you think? Provide an example from your personal experience.