Strategic Management at The Hershey Company
March 3rd, 2021
Strategic Management at The Hershey Company Read the article: Hershey CEO says the Company has “no plans at this point” to add CBD to its chocolate (copy and paste the URL below to your web browser to access the article). https://www.cnbc.com/2019/06/18/hershey-ceo-were-waiting-to-add-cbd-to-our-candy.html (????????) Include a discussion of the following in your essay: Why would Hershey”s CEO make this decision (include regulatory and brand related reasons)? What risks is the company taking by not adding CBD to its chocolates? What would you recommend if asked about this topic in a meeting at Hershey?
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