[SOLUTION] Marketing Issue in Hospitality Industry
October 23rd, 2021
You are required to conduct marketing research on a destination or company (such as a restaurant, hotel, airline, travel agency, etc.) of your choice within the Hospitality and Tourism Industry. Identify an Issue or Problem with the selected company/establishment Marketing. Determine the Target Market Provide History of the Company (how did it start? Concept, etc.) Analysis of the Micro-environment Analysis of the Macro-environment Solutions to the Marketing Problem
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