Critical Integration

Please watch the 2 videos:!AiutcAHE3wYpgR5Un3d1NpvhFT5p?e=oPDFPb!AiutcAHE3wYpgR-ZIDa57yjcF7k_?e=86e3g4 Tips from the tutor: Operating Profit is Profit Before Tax with any interest added back. The briefing note says there is no debt (so interest is zero). Therefore, Operating Profit and Profit Before Tax are the same at £ 60 million. The briefing note tells you that ROCE is 35%. ROCE% is calculated by dividing Operating Profit by the Capital Employed (CE) x 100. CE is shareholders’ equity and any long-term debt (debt in this case is zero). You can reverse engineer the ROCE calculation as you know the answer (35%) and the Operating profit (£ 60 million). By doing this you can calculate the Capital Employed in the current business. Try this and see what you get. Note the £ 440 million is the value of the shares on the stock market not the capital employed. The difference between the two is how much the market values the future prospects of the business. What might the value of the shares be after a successful expansion? Funding the Chinese expansion. You can assume that the business has the cash to expand without having to borrow it so the capital employed will stay the same as it is now. Or you borrow the £ 60 million. As CEO you can indicate a preferred route and advise / convince the board accordingly. Showing your analysis. You should look to do a small table showing the before and after financial picture. Perhaps three blocks of Current business – Chinese expansion – Total future business. If you decide to borrow money for the potential expansion, 5% pa is a reasonable interest charge. This will depress the profits by the annual interest costs, which it turn will bring down the ROCE%. Read the instructions and follow the marking rubric. Apply Academic theories/frameworks/tools with 15 academic references and be critical when writing. You need to give good recommendations based on your analysis

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