Channel Strategy Fundamentals

1. On Channel Strategy Fundamentals a. At the core of marketing channel strategy is making a product or service available for use of consumption. Let’s take everyone’s favorite company, Starbucks. Explain in detail the many interdependent channels required to create a final Starbucks product at a retail store in Riverside. Be sure to include the various channel member intermediaries from natural resources to the final cup.b. Among the nine key functions that marketing channels perform, what two are likely best to be vertically integrated and what two are likely best to be horizontally integrated. Shape your analysis from producer to wholesaler to retailer to the consumer.My target company is Apple 2. On Channel Analysis  a. From our readings on service outputs, we know that end-users typically prefer a channel to provide effective service among the various intermediaries. Using your team company as the point of reference, identify the following: i. Identify two important segments and provide a narrative that explains their service output of demand. Beyond high, medium, low, use descriptive language to support your analysis. ii. Now interpret your team’s efficiency template into a narrative explaining the rationale for your weights and performance. iii. Lastly, interpret your team’s service gap analysis template into a narrative explaining the rationale for the service demanded versus the service supplied. 3. On Designing Channel Structures  a. Summarizing our readings, we know that before designing effective channel strategies, by segmenting end-users according to their service needs we can then better audit the existing channels to strengthen value creation within the channel flow. Moving to channel design, address the following: i. Define and discuss the level of channel intensity from upstream and then downstream identifying the signature intermediaries reliance on saturation to/or exclusive distribution. b. Pertaining to your team company, from the point of view of the manufacturer, identify and discuss the importance of each of the eight generic factors considered for making channel selectivity decisions. They include: channel competition; product category; brand strategy; channel influence; dependence balancing; opportunity cost; transaction cost; other manufacturer’s strategies. 4. On Retailing Structures and Strategies a. This is a broad question on defining your team company’s retailing structure and strategy. Develop the following in your discussion:  i. What type best describes your team company and identify the specific cost-side and demand-side characteristics that best strengthens its competitiveness.  ii. Evaluate three of your team company’s multi-channel strategies on the basis of how they best maximize value for both your firm and your customer’s satisfaction.  iii. Lastly, what are the central risks impacting the current position of each channel. Explain in detail. Recommendations on excellence – ten pages is your minimum target; dig deep into the readings and lectures; provide unique insight; reach for high-level analysis, presentation and formatting; use 12-point, Times New Roman font; double-space; use endnotes to cite your sources using full APA bibliographic formatting including page numbers; pay attention to details; put some time into this assignment; teach me something new.

Struggling to find relevant content? Order a custom essay on
Channel Strategy Fundamentals
Let our experts save you the hassle
Order Now
Calculate the price
Make an order in advance and get the best price
Pages (550 words)
$0.00
*Price with a welcome 15% discount applied.
Pro tip: If you want to save more money and pay the lowest price, you need to set a more extended deadline.
We know how difficult it is to be a student these days. That's why our prices are one of the most affordable on the market, and there are no hidden fees.

Instead, we offer bonuses, discounts, and free services to make your experience outstanding.
Sign up, place your order, and leave the rest to our professional paper writers in less than 2 minutes.
step 1
Upload assignment instructions
Fill out the order form and provide paper details. You can even attach screenshots or add additional instructions later. If something is not clear or missing, the writer will contact you for clarification.
s
Get personalized services with GPA Fix
One writer for all your papers
You can select one writer for all your papers. This option enhances the consistency in the quality of your assignments. Select your preferred writer from the list of writers who have handledf your previous assignments
Same paper from different writers
Are you ordering the same assignment for a friend? You can get the same paper from different writers. The goal is to produce 100% unique and original papers
Copy of sources used
Our homework writers will provide you with copies of sources used on your request. Just add the option when plaing your order
What our partners say about us
We appreciate every review and are always looking for ways to grow. See what other students think about our do my paper service.
Web programming
outstanding!
Customer 452715, September 16th, 2022
Social Work and Human Services
Excellent Work
Customer 452587, November 22nd, 2021
IT, Web
A great job on my paper!! I really appreciate this!!
Customer 452885, January 30th, 2023
Nursing
Great Work!
Customer 452453, April 26th, 2023
Human Resources Management (HRM)
Thanks.
Customer 452701, August 15th, 2023
Social Work and Human Services
The paper is impressive. Very professional and per the instructions
Customer 452533, May 24th, 2021
Social Work and Human Services
Great Work!
Customer 452587, August 31st, 2021
Strategic Management
Thanks for the help, really appreciate it
Customer 452821, June 26th, 2022
Nursing
Always a wonderful experience!
Customer 452453, February 23rd, 2023
Web programming
thank you so much. This was very helpful and I was able to understand the assignment better after seeing it completed.
Customer 452715, September 22nd, 2022
Nursing
Thank you for the outstanding work .
Customer 452635, June 5th, 2022
Social Work and Human Services
Excellent!
Customer 452587, August 3rd, 2021
OUR GIFT TO YOU
15% OFF your first order
Use a coupon FIRST15 and enjoy expert help with any task at the most affordable price.
Claim my 15% OFF Order in Chat

Good News ! We now help with PROCTORED EXAM. Chat with a support agent for more information