Analytic Hierarchy

INSTRUCTIONS 1.      This is an open book exam 2.      All answers are to be typed and submitted in PDF document named with student id and name on Moodle platform (gtuc-cu.net) by the deadline. kindly navigate to the Decision support systems Module and click the submission link. 3.      The document title page should include the student id, name, cohort and program and name of course 4.      Failure to do so will attract a 10% after 2 days and 20% after 3 days. 5.      Failure to submit after the 4th day will be deemed as non-submission 6.      A Turnitin link will be provided for the submission of the assessment     Answer all question   Students will be provided a case study in the form of an article. Having read the case study please read and provide answers for the questions below.     1.      Identify the types of models used in the DSS in this case study and summarize your understanding of them. [10 marks]   2.      What other model types of models can be applied to the problem of ranking described in the case study provided. Explain the reason for the potential application of the suggested model. [10 marks].   3.      Your multinational company is considering a shopping centre in Ghana. List typical activities in each phase of the decision (intelligence, design, choice, implementation) whether to open or not open.   4.      In the case study above customers are ranked according to specific criteria (section 4.1). identify and analyse 5 key criteria to aid you rank cities for siting a new shopping centre in a new city. [20 marks]   5.      Using the analytic hierarchy process draw a hierarchy tree for the question above and explain how the stages AHP might be applied to selecting the most optimal city in Ghana for the new shopping centre [30 marks]   6.      Explain how this process might benefit your organization in their decision-making. [10 marks].

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