A min 8-page report with min 15 references. At least 5 pages min to recap your personal findings, 3 pages for Your Plan and Priorities.1. Conduct an introduction of the company by using a 7ps marketing model.And then refine your Selected Marketing Model for your chosen company by using a SOSTAC Planning Strategy Model.2. Use the RACE Maturity Digital Marketing Excellence3. Appy RACE Model(Use Table, Figure, Race Strategy Framework)4. What are the domains of the tools ( not the technical tools) you will use for your company(Such as Social Media Listening, CRM and Campaign Management ) following the RACE?5. Use the Content Marketing or the Content Distribution Matrix6. Marketing planning Hierarchy ( Your Action Plan). You can mention models applicationtimeframe inside the Planning. You will do a (DRIP, or AIDA )
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